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Patanjali Becomes Title Sponsor for Inaugural Uttarakhand Premier League 2024
Supporting Health, Wellness, and Cricket in Uttarakhand
The Uttarakhand Premier League (UPL) proudly announces Patanjali as the Title Sponsor for the inaugural season of its highly anticipated cricket tournament. This partnership represents a significant step forward for cricket in Uttarakhand, with Patanjali’s commitment to promoting health, fitness, and the state’s sporting spirit. The tournament will be held from 15th to 22nd September 2024 at the renowned Rajiv Gandhi International Cricket Stadium in Dehradun.
Known for its unwavering focus on health and wellness, Patanjali has made a lasting impact across India by promoting traditional values and an active lifestyle. This new sponsorship aligns perfectly with Patanjali’s ongoing efforts to support Indian sports, having sponsored numerous major events in the past, including kabaddi and wrestling tournaments. Their involvement in cricket is yet another extension of their mission to inspire fitness and well-being through sports.
Patanjali’s Commitment to Cricket and Fitness
Ram Bharat, the Chief Managing Director of Patanjali, expressed his enthusiasm about this partnership, saying, “We are extremely pleased to be named the Title Sponsor for the Uttarakhand Premier League 2024. Cricket is more than just a sport—it is a unifying force in India. The discipline, teamwork, and fitness required in cricket align perfectly with Patanjali’s values. Through this association, we aim to support young talent in Uttarakhand and promote a healthier, more active lifestyle through the medium of cricket.”
Patanjali’s brand will be prominently displayed throughout the UPL, reinforcing their message of fitness and well-being. This collaboration strengthens the brand’s connection with sports, as Patanjali continues to play an influential role in nurturing emerging talents and promoting physical fitness across India.
Uttarakhand Cricket Receives a Boost from Patanjali Sponsorship
Mahim Verma, Secretary of the Cricket Association of Uttarakhand, also shared his excitement regarding this partnership, stating, “We are thrilled to have Patanjali as the Title Sponsor for UPL 2024. Their support is a great boost for the tournament and reflects their dedication to the people of Uttarakhand and to the development of cricket in the state. This sponsorship will not only enhance the tournament’s stature but also help in grooming future cricket stars from the region. We are eagerly looking forward to an exhilarating season.”
Free Entry and Star-Studded Opening Ceremony
The Uttarakhand Premier League 2024 is set to deliver electrifying cricket action, featuring five men’s teams and three women’s teams. Top domestic and IPL talents are expected to compete, making it a much-awaited event for cricket fans.
In an effort to promote the sport in the region, entry to all matches will be free of charge. Cricket lovers can experience the excitement of live matches at no cost, making the tournament accessible to fans of all ages.
Adding to the excitement, renowned Indian singer B Praak will perform at the opening ceremony on 15th September 2024, ensuring a spectacular start to the tournament.
How to Get Free Tickets for UPL 2024
Fans eager to attend the matches can register for free tickets through PayTM Insider. Secure your spot to witness live cricket action at the stadium by visiting the registration link below:
Register here for free tickets.
The matches will also be broadcast live on Sony Sports Ten 2 SD, Sony Sports Ten 2 HD, and FanCode, offering nationwide coverage to cricket enthusiasts who wish to follow the tournament from the comfort of their homes.
